Category: Uncategorized

In 2023, we saw a surge in retail conversion rates during the holiday season, with many shoppers making purchases well in advance of Black Friday. This year only 24% of shoppers are planning to hold off on holiday purchases until Black Friday. To help your brand stay ahead, we’ve gathered some tips directly from Quantum… Read more

Quantum Metric’s latest mobile benchmark report, “How Mobile Performance Builds Consumer Confidence,” unpacks the concerns consumers have, the opportunities to grow mobile conversions, and how mobile can finally take center stage in the e-commerce world. Let’s dive into the highlights and what they could mean for your mobile strategy. The traffic-conversion paradox Mobile phones have… Read more

The impact of DXA on customer experience For product leaders, Digital Experience Analytics (DXA) has provided a transformative shift. It has freed them from the relentless cycle of crisis management, allowing them to focus on implementing meaningful enhancements to the customer experience. By providing visibility into where and why customers encounter roadblocks, DXA linked these… Read more

As businesses increasingly rely on digital platforms to interact with customers, the need for advanced tools to understand and optimize these experiences has never been greater. Enter Gen AI, a transformative force reshaping digital experience analytics (DXA). Gen AI allows organizations to unlock deeper insights and act on them with unprecedented speed by automating the… Read more

Employees at Cisco revealed to WIRED the challenges they’ve encountered while petitioning for the cancellation of contracts with Israel and greater recognition of the humanitarian crisis in Gaza. Read more

This is today’s edition of The Download, our weekday newsletter that provides a daily dose of what’s going on in the world of technology. The arrhythmia of our current age   Arrhythmia means the heart beats, but not in proper time—a critical rhythm of life suddenly going rogue and unpredictable. It’s frightening to experience, but what if it’s… Read more

Archaeologists have revealed an ancient lost Mayan city using advanced laser mapping technology, unearthing monumental structures such as pyramids and plazas. Named Valeriana, the city is believed to have been founded before 150 AD. Read more

While new technologies have shifted priorities, the need to manage stakeholders has not, says Krishna Prasad, CIO of technology services business UST. And with AI used in almost every part of the business, stakeholders have become much more tech savvy, reducing their dependency on IT departments. But as a result, anybody could then expose a… Read more

Celanese operates more than 50 large manufacturing plants across 27 countries, and has made several significant acquisitions in recent years, including Dupont’s $11 billion mobility and materials (M&M) business. At the same time, the company is undergoing a massive digital transformation. Sameer Purao, who joined Celanese as CIO and CDO in 2021, is keeping the… Read more

Salima Bhimani has been encouraging the responsible and ethical use of AI for several years as Alphabet’s first chief strategist and director for inclusive and responsible technology, business, and leaders from 2017 to 2023. At Google’s parent company, she worked with moonshot companies such as Waymo, Wing, and X, to shape sustainable businesses and global… Read more